Epta Launches a B2B eCommerce Platform Based on SAP® HYBRIS®

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PUBLISHED: 03 April 2019


In order to offer Customers in stores a unique and engaging experience, both physical and virtual, Epta launched "#EptaExperience is the way" concept, summarizing the corporate vocation to combine expertise, innovation and personalization of its brands' solutions.  

Transforming its storefronts into points of experience, Epta chose SAP Hybris eCommerce as the platform to manage their B2B spare parts sales. Through this process, they have opened a new sales channel and improved their buyers' experience by simplifying the process of finding and purchasing Epta spare parts. 


  • Increased Customer Experience thanks to offering a simple and intuitive online shopping experience for Epta B2B customers; 
  • Creating closer bonds with Epta B2B audience, ensuring loyalty to the brand;
  • Providing a 360-degree enhanced shopping experience for all its customers. 


Epta is a multinational Group specialized in commercial refrigeration for Retail, Food & Beverage and Ho.Re.Ca sectors.

The Group provides a complete range of commercial refrigeration solutions, guaranteeing the supply, installation and maintenance of its systems worldwide.  

Epta Launches a B2B eCommerce Platform Based on SAP® HYBRIS®