The Challenges of Today's Automotive Industry





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The Challenges of Today's Automotive Industry

Techedge | Apr 12, 2016

The future car will be part of an ecosystem providing customer value through mobility, communication and information. New partners are entering this ecosystem with completely different processes, product life cycles and customer channels.

For car manufacturers to be part of this ecosystem in the future, they have to completely change the landscape of their business processes and systems, and be efficient, cost relevant and more responsive to the market’s changes.

Changes in the auto industry will be driven by the customer and their new “life style partners" - their digital devices. Technology will no longer be the end driver; customer satisfaction will be key.

Currently, mobile devices can connect drivers to their vehicles, which in turn are connected to auto manufacturers and dealerships. This connectivity creates huge opportunities for a more personalized driving-ownership experience, as well as a very complicated system of relationships between the technologies. Additionally, this will drive completely new approaches for mobility and car ownership.

Regulatory bodies and environmental constraints are also creating pressure for auto manufactures that must leverage the latest technology to help them meet new requirements.

Mobility approaches connected, smart cars, environmentally designed and manufactured, and a production process ever more dependent on technology – finding the right partner to help meet these challenges has led several of the largest global automotive brands to Techedge.

Automotive Industry Trends and Ideas 

The automotive industry is being affected by changes and trends which are reshaping key aspects of the traditional business, both core and auxiliary. Some of the aspects that can have a significant impact in the automotive industry are:

  • The ever increasing economic power of emerging economies, which can significantly impact not only the markets, but the whole supply chain.
  • The introduction and broad acceptance of sharing economies is changing consumer behaviors in terms of lifestyle, travel and work, which has rising implications for current business models. 
  • An immediate implication of the above is that investments and growth potential are shifting in geographies. Some companies are better prepared than others to adapt.
  • Technological innovations in particular are affecting the industry. More powerful and enabling technologies in the value chain are enhancing the customer experience, with capabilities far beyond the reach of science only a few years ago are now realities in the marketplace.

The right experience, approach and ingenuity can provide perspective, insight and quality solutions to enable your business. Contact us to learn how we can help you.